by Mauricio V | Jul 30, 2024 | Uncategorized
As a local brand selling products online, selling commodities is a sin because, you’re playing price wars often controlled by cost-driven factories, so you have everything to lose.That’s why it’s often easier to look for small to moderate...
by Mauricio V | Jul 30, 2024 | Uncategorized
As a local brand selling products online, selling commodities is a sin because, you’re playing price wars often controlled by cost-driven factories, so you have everything to lose.That’s why it’s often easier to look for small to moderate...
by Mauricio V | Jul 26, 2024 | Uncategorized
There is a strong interdependence between Chinese factories and local ecommerce brands. Chinese factories attend expos to showcase their products, while ecommerce brands seek new product opportunities, they both coexist in harmony. However, this system hinges on two...
by Mauricio V | Jul 23, 2024 | Uncategorized
Amazon’s strategy to compete with Shein and Temu is a Trojan horse. As these platforms gain market share, Amazon responds by allowing Chinese factories to sell generic, unbranded products directly to consumers, bypassing brands. This means your product will be...
by Mauricio V | Jul 19, 2024 | Uncategorized
f you own an ecomm brand that sells consumer durable goods, it is very likely that you started by implementing a White label or private label model.If you started with white label, there may have been a time when you decided to start adding small differentiations to...
by Mauricio V | Jul 16, 2024 | Uncategorized
If you’re the founder of an invention startup about to spend your personal savings to build a prototype that will allow you to raise seed money through crowdfunding, angel investors or venture capital, consider this alternative model instead. We call...
